Mike Bradford, Business Coach/ Executive Coach

Client Challenges

As a business coach in Toronto I meet with all kinds of business individuals. Some are in small businesses, some are corporate clients and others are entrepreneurs. Below are some of the case studies from some of my clients. Usually I find that businesses get stuck at one point or another and just need a little business coaching or executive coaching to get beyond that obstacle or business challenge.

Business Pre-condition:

Start-up consulting and service firm launching a unique service offering to the market.

Issue:

Three very strong women from three different generations who where experiencing a gradual increase in frustration as they worked to build and operate the new company. Communication styles and resulting gaps were leaving team members frustrated at times.

Objectives:

Teach and support these leaders to operate effectively, build the business and drive the planned revenues.

Approach and Results:

Through business coaching we identified company “Core Values”, the “Noble Cause” and established a process to honour, work with and develop these outcomes into the business. Additionally, by becoming aware of the different personality profiles/types and how the different styles complement each other, the issues with differences dissipated over time. Lastly we trained and supported the implementation of the new communication tools. These tools helped in many areas such as giving members permission to talk about issues that were previously taboo and/or swept under the carpet, and quickly making team decisions.

Impact

The Business was successful in its first year, the co-owners work well together and they were pleased with their sales results in the first year.

Business Pre-condition:

Specialized skilled person with weak business knowledge in key areas

Issue:

A very skilled technician with some business skills and experience has self identified the need for training, consulting and coaching as he is not satisfied with the results and the trend going forward.

Objectives:

Identify the gaps in the business model, strategy and skills, train and support the leader to operate effectively, build the business processes and drive the planned revenues.

Approach and Results:

Through business coaching we identified Unique Value Proposition and what was needed to deliver the this to a geographic based target audience.  We developed a marketing strategy and a customer service strategy while supporting the business owner through the implementation phase. The implementation included a relaunch of the CRM and delivery of customized workshops to the staff.

Impact

The Business grow was over 10% after 5 months and  the customer service program was a huge success. We kept costs flat and marginal profits improved significantly.

The above is a good example of how business coaching or executive coaching can get a business beyond any obstacle  your business may be facing.

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Business Pre-condition:

Established dental practice purchased another practice and merged the operation into one downtown location. The dentist was a very strong practionier and she led different key initiatives at the industry level.

Issue:

Business results were poor compared to plan, customer retention was weak and staff were not happy working with each other. The dentist was a perfectionist.

Objectives:

Teach the dentist how to manager and communicate more effectively and align the staff on how to  operate effectively, build the business and drive the  revenues.

Approach and Results:

Establish a new role to oversee customer relationships and take some workload off the dentist. This role has a positive ROI as it had revenue target as part of the KPI’s. Delivered a team building session and provided training to  owner in the area of leadership, communication  and management effectiveness.

Impact

The team delivered improved service and sales increased gradually over the next 8 moths back to the business plan targets.

Coaching for Dentists

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